Aruba online dating
Perhaps unsurprisingly, men in their 40s tend to be more interested in younger women. "Women care quite a bit more about the height of their partners than vice-versa," Bruch says.
In pairings where men were about 17 centimeters (or about 6 inches) taller than the woman, the woman was about 10 times more likely to browse the guy’s profile, whereas the man was about three times more likely to browse hers.
But the biggest deal breaker of all turned out to be age, at least for women.
All other factors being equal, women overall were 400 times less likely to browse the profile of a man significantly older than herself. Whereas 20-year-old women were 10 times more likely to ignore a man 10 years her senior, 45-year-old women were nearly 10% more likely to browse the profile of a man 55 or older compared with a man her own age.
"I expect positive selection to kick in at a later stage of the search," he says.
Lin hopes that other dating sites will release similar data, because website design could play a bit part in how people make decisions.
The data set includes some 1.1 million interactions between users.
A team led by Elizabeth Bruch, a sociologist at the University of Michigan, Ann Arbor, tapped into this torrent of dating data.
Because of a nondisclosure agreement, the researchers can't reveal the exact source of their subjects, describing it only as an "established, marriage-oriented, subscription-based dating site" from which they randomly selected 1855 people, all based in New York City.
If a profile did not include a photo, for example, both men and women were 20 times less likely to even look at the rest of the person's profile.
Smoking was another big deal breaker, associated with a 10-fold drop in interest.